Sponsorship request letter that local businesses say yes to
Your team, club, school event or festival needs money or products, and local businesses get many requests. The ones that work show what the sponsor gets back. This prompt has your todo.is agent research a few likely sponsors, then write a personal letter with your audience, two or three sponsorship levels and an easy next step.
The prompt
- Write a sponsorship request letter for [EVENT, TEAM OR ORGANIZATION]. What it is: [SHORT DESCRIPTION, DATE AND PLACE]. Audience: [WHO ATTENDS OR FOLLOWS YOU AND HOW MANY]. What we need: [MONEY, PRODUCTS OR SERVICES AND AMOUNTS]. What sponsors get: [LOGO, MENTIONS, STAND, TICKETS...]. Find [NUMBER] local businesses in [CITY OR AREA] that fit our audience, with their website and a contact if public, and save them in an Excel sheet. Write one base letter under 300 words with 3 sponsorship levels, plus a personal first line for each business. Give me the letters as Word files and the base letter as a PDF. Do not contact anyone.
What to change
- [EVENT, TEAM OR ORGANIZATION]: E.g. "Riverside Under-12 Football Club" or "Eastside Food Festival".
- [SHORT DESCRIPTION, DATE AND PLACE]: E.g. "one-day street food festival, 14 June 2027, Eastside Park".
- [WHO ATTENDS OR FOLLOWS YOU AND HOW MANY]: E.g. "about 3,000 local families" or "120 players and their parents".
- [MONEY, PRODUCTS OR SERVICES AND AMOUNTS]: E.g. "$2,500 for new kits, plus water and snacks for match days".
- [LOGO, MENTIONS, STAND, TICKETS...]: What you can offer, e.g. "logo on shirts, banner at home games, social media thank-you posts".
- [NUMBER]: How many businesses to research, e.g. "10".
- [CITY OR AREA]: The area to search, e.g. "Leeds" or "north Austin".
Example result
- Sponsorship request letter
- Riverside Under-12 Football Club
- riversidefc.example | coach@riversidefc.example
- 12 October 2026
- Dear Ms Okafor,
- As the owner of Greenleaf Sports on Mill Road, you probably see some of our players come in for new boots every September. I am writing to ask if Greenleaf would like to be a sponsor of Riverside Under-12 Football Club for the 2027 season.
- Riverside is a volunteer-run club with 120 players aged 7 to 12 from local families. We play home games every Saturday at Mill Road Park, with around 300 parents and grandparents watching each week. Our goal this season is new kits and goals for the youngest teams, which costs about $2,500.
- Sponsorship levels
- • Gold ($1,000): your logo on the front of the shirts, a banner at every home game, and a thank-you post on our social pages each month
- • Silver ($500): your logo on the back of the training tops and a banner at home games
- • Bronze ($250 or products): your name on our website and in our end-of-season newsletter
- Every sponsor gets a framed team photo for their shop and an invitation to our end-of-season party.
- I would love to drop by with a sample shirt and talk for ten minutes. You can also reach me at 555 0199.
- Thank you for supporting young players in our neighborhood.
- Best wishes,
- Mike Daniels
- Head Coach, Riverside Under-12 FC
- Sponsor list (Excel)
- • Business, type, website, why they fit, contact (if public), status
- What makes sponsors say yes
- • A personal first line about their business
- • Clear levels with prices and benefits
- • Local audience numbers that matter to them
How to do it with todo.is
- Copy the prompt and describe your event, audience and needs in the [brackets].
- Paste it into todo.is, or send it to your agent on WhatsApp.
- Your agent finds local businesses, saves them in Excel and writes a letter for each.
- Review the letters, then email or hand-deliver them yourself. Ask your agent for a follow-up in a week.
Tips for a better result
- Pick sponsors whose customers are your audience. A sports shop or pizzeria near the pitch beats a big brand far away.
- Offer small levels too. Many local businesses will give $250 or products long before they give $2,000.
- Visit in person if you can. Hand-delivered letters with a short chat get much better results.
- Send a thank-you and a photo after the event. It is the best way to get the same sponsor next year.
sponsorship request letter: FAQ
- What should a sponsorship request letter include? Who you are, your audience and reach, what you need, clear sponsorship levels with benefits, and an easy next step.
- How do I find sponsors for an event? Start with local businesses that serve your audience, past sponsors of similar events, and parents or members who own businesses. Your agent can research and list options.
- How long should a sponsorship letter be? One page. Put the levels and benefits in a short list so they are easy to compare.
- Will my agent send the letters to businesses? It writes them and can save Gmail drafts if you connect Google. It asks for your OK before sending anything.
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